A landing page is a website page that allows you to capture a visitor's information through a lead form.
Too many companies send their advertising, email, or social media traffic to their homepage. This is a huge missed opportunity. When you know a stream of targeted traffic will be coming to your website, you can increase the likelihood of converting that traffic into leads by using a targeted landing page.
THE MOST COMPREHENSIVE ANALYSIS OF YOUR PAGES
With the Unbounce Landing Page Analyzer, you’ll get the most comprehensive analysis of your landing page based on up to 9 specific performance categories:
Conversion Centered Design
Trust & Security
Social Open Graph Tags
LANDING PAGE WORKING PROCESS
Knowing Our Target Audience
Fully understand your target audience’s personas and unique needs and, then, tailor your messaging accordingly.
Design the page Experience
We create a very neat and clean design layout. Start with a simple
wireframe and work around it with your UX experts or web designers.
Test and Optimize
Optimization requires testing, and A/B testing is always a good metho-dology for optimizing your landing pages, since you can never know what will work best for your target market.
It's not about right-brain, left-brain thinking. It's about taking a holistic approach to the projects we work on - grounding in
understanding, gaining perspective, embracing the
collaborative process, finding ways to test multiple ideas and iterating - to arrive at the most effective and practicable
While no two projects are alike, the way we think about and
approach user experience design is rather straightforward, and can be summarized below, with examples of what we produce.
Starts with an idea
We work with you to understand your idea & objectives. We then refine the idea and work through to prepare a detailed specification document.
Sketch it out
Create wireframes for each screen. Define user flow & interaction with the app. Create an information architecture of the entire app.
Make it look pretty
This is our design step where we design the concept, graphics, icons &
everything in between. We define the indentity & design assets.
The user experience (UX) is what a user of a particular product experiences when using that product. A UX designer’s job is to create a product that provides the best possible user experience.
We understand what kind of problems you want to solve and we can solve those problems, so that the user will want—or better still, need-our solution. We can only get that understanding by interacting with users.
THE DIFFERENCES BETWEEN UI & UX DESIGN
It is important to know the difference between UI and UX even though UI is an integral part of the design
Wireframes & Prototype
UI & UX Working Process
Analitic & Discover
Mockups & Prototypes
Finalize & code
Prototypes are one of the most important steps in the design process, yet still confusing for some designers and project teams.
No wonder it’s unclear-a prototype can be almost anything, from a series of sketches representing different screens to a pixel-perfect prelaunch interface.